MiLB BASEBALL BRANDING

The Laramie Phantom Boaters are a fictional Minor League Baseball team located in Laramie, Wyoming. The name comes from an urban legend of a ghostly boat which was an omen of ill luck for all who saw it. 

I rooted the identity of the team in the early baseball look with plenty of pinstripes to go around, and creating a nautical and supernatural feeling brand for a land-locked state was a fun and engaging challenge. 

Brand Strategy  / Sports Design / Uniform Design

VISCOM 470
2025